In just a few months, generative AI has rapidly evolved from simply answering questions to becoming capable of making sophisticated predictions and acting as AI agents. These AI agents are revolutionizing industries by taking actions to achieve specific goals. Whether it’s guiding a shopper toward the perfect product, helping employees find the right benefits, or assisting nurses during patient handovers, AI agents are becoming indispensable.
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Through our work at Makerobos, we’ve seen businesses use generative AI to boost productivity, automate processes, and modernize customer experiences. From customer service, employee empowerment, code creation, data analysis, cybersecurity, to creative ideation, AI agents are transforming how teams work.
Hundreds of businesses worldwide have adopted AI solutions like those offered by Makerobos Frontman, with many already seeing tangible ROI.
200 Real-World Use Cases of Generative AI Across Industries
Here’s a comprehensive list of 200 real-world generative AI use cases that showcase the growing potential of this technology across different industries. From improving customer support to enabling complex data analysis, the possibilities are endless.
Customer Service & Engagement
| Company | Use Case | Industry |
|---|---|---|
| Alaska Airlines | Developing a conversational AI to assist customers with travel booking. | Travel & Hospitality |
| Hotelplan Suisse | Using AI to answer real-time customer inquiries and develop travel content. | Travel & Hospitality |
| Mercado Libre | Incorporating semantic search for better product recommendations. | E-commerce |
| Volkswagen | AI-powered virtual assistant to help users explore vehicle manuals and ask questions. | Automotive |
| Best Buy | Implementing a generative AI virtual assistant for product troubleshooting and service. | Retail |
Healthcare & Life Sciences
| Company | Use Case | Industry |
|---|---|---|
| Bristol Myers Squibb | AI transforming clinical trial documentation, reducing time from weeks to minutes. | Healthcare |
| DaVita | Using AI for clinical documentation to streamline kidney care. | Healthcare |
| NeuroPace | AI analyzing brainwave data to tailor epilepsy treatments. | Healthcare |
| Hemominas | AI chatbot for donor search and scheduling, enhancing blood bank operations. | Healthcare |
Finance & Fintech
| Company | Use Case | Industry |
|---|---|---|
| BNY Mellon | AI virtual assistant helping employees find answers quickly. | Finance |
| Fiserv | AI for automating threat detection and response, streamlining cybersecurity. | Finance |
| Randstad | AI transforming HR services, with significant reduction in sick days and improved productivity. | HR & Talent |
| UPS Capital | AI-powered solution to predict delivery success rates and assist shippers. | Logistics |
Retail & E-commerce
| Company | Use Case | Industry |
|---|---|---|
| PUMA | Using AI for hyper-localized product imagery, increasing CTR by 10%. | Retail |
| ScottsMiracle-Gro | AI providing tailored gardening advice and product recommendations. | Retail |
| GroupBy | AI-first Search and Discovery platform to optimize revenue growth for retailers. | E-commerce |
| Carrefour | Using AI to create personalized marketing campaigns with measurable results. | Retail |
Creative & Marketing
| Company | Use Case | Industry |
|---|---|---|
| PODS | AI-powered adaptive billboard campaign, dynamically changing headlines in real-time. | Advertising |
| Jasper | AI generating on-brand creative assets faster for marketing teams. | Marketing |
| Square Enix | Personalized email marketing using AI, improving retention rates. | Gaming |
| Major League Baseball | AI providing real-time game insights, transforming the fan experience. | Sports |
Manufacturing & Supply Chain
| Company | Use Case | Industry |
|---|---|---|
| Bosch | AI optimizing marketing processes across 100+ departments. | Manufacturing |
| UPS | AI digital twin of distribution network, enhancing logistics operations. | Logistics |
| Kinaxis | AI helping with supply chain planning and scenario modeling. | Supply Chain |
Technology & Software Development
| Company | Use Case | Industry |
|---|---|---|
| Quora | Building generative AI-powered conversational platform for users. | Technology |
| Linear | AI detecting and preventing duplicate issues for cleaner data representation. | Software Development |
| Capgemini | AI improving software engineering productivity and code quality. | Software Development |
Education & Learning
| Company | Use Case | Industry |
|---|---|---|
| Pepperdine University | Using AI for real-time translation during multi-lingual classes. | Education |
| Beyond 12 | AI-powered college coaching available via text, app, and web. | Education |
Cybersecurity
| Company | Use Case | Industry |
|---|---|---|
| Palo Alto Networks | AI assistant to provide 24/7 security platform support with improved accuracy. | Cybersecurity |
| Pfizer | AI aggregating security data sources, cutting analysis times significantly. | Healthcare |
Industry-Wise AI Penetration in 2024
The bar graph demonstrates the AI penetration rates across various industries in 2024, indicating the widespread adoption of AI in sectors such as Customer Service (70%) and Marketing & Sales (65%), while industries like Healthcare (35%) and Legal (30%) are gradually catching up in AI adoption.
Conclusion: Generative AI is Transforming Every Industry
From healthcare to marketing, and finance to manufacturing, the applications of generative AI are expanding rapidly. Businesses that embrace AI today will be positioned to lead tomorrow, leveraging increased productivity, creativity, and customer satisfaction. Makerobos Frontman is at the forefront of this transformation, offering tools to help businesses make the most of AI.
Ready to take your business to the next level? Sign up for Makerobos Frontman today and explore how generative AI can transform your business operations and customer engagement strategies.
